Welcome to the Salon Service Group News Page!

This is your go to for all marketing news, updates, and quick links



Getting Electronic Invoices & Using the Check-in Tool

How-To Use our new digital invoice technology. Click the button below to get step-by-step instructions!

Sign Up for Texts & Email

Be in the know about new brands, flash sales, SSG updates, & much more!

Marketing Resources

With the July/August Groupie, there are brand new marketing pieces to accompany the promos! Visit our Marketing Site & then select Promotional Resources to find these. Hint: Use the brand filters to help you find exactly what you want.

Watch the latest ssgtv!

Featuring ELEVEN Australia

PRODUCT Spotlight

Keune UB After Blonde & Silver Savior Foam Product Spotlight

Join Oliver in this week’s Product Spotlight as he talks about Keune’s newest edition to the Silver Savior line. 😎

“Like Bob the Builder but for blondes & their hair. ”

-Oliver

Brand Spotlight

Gorgeous! AmIRight? Check it out and follow them now!

This was such a fun collab to do with @biancajcox for @behindthechair_com and @alfaparfusa !!! Check out my stories for the link to watch the replay on this full Intuitive Face Frame class!

@alfaparfusa

Find and follow the facebook store page in your area!

contacting Salon service group

texting and keywords

Text the following keywords to 800-933-5733

  • alerts sign up for sale notifications
  • groupie link to the current catalog
  • education list of upcoming virtual classes
  • join sign up an SSG account
  • jobs SSG career opportunities

quick links

Shop the Groupie promos HERE

view the Groupie, promotions catalog HERE

updates

04-21-2021

Featured news from our brands

KEVIN.MURPHY

“Skinification in haircare refers to a focus on the ingredients in haircare while implementing the same strategies skincare experts swear by. Therefore, to create a healthy hairstyle, consider adding multi-step haircare to your weekly routine.”

Eleven

The Beauty Podcast featuring our Miracle Hair Mask!

📢 Turn up the sound & wrap your ears around the latest podcast from @carlialman & @bettinatyrrell featuring our NEW Miracle Hair Mask. This product is #glutenfreebeauty 🌾#crueltyfreebeauty 🐇 &
comes in a 100% recyclable pouch. #ELEVENAustralia

18.21

At a loss for which product is the right fit for you? Head to the link in our bio and take our quiz! Your hair will thank you. Click Here!

Education Updates

Visit our Education and Events page for the latest news!

3 Gorgeous Beauty Looks from Country Music’s Leading Ladies

Read the article here

7 Hairstyles That Will Be Everywhere This Spring

Read the article here

04-07-2021

Featured news from our brands

Eufora

  • Salon Evo – Please join us in congratulating Dana Caschetta for yet another NAHA finalist nomination. 
  • Fashion Daily Mag – 10 cute Valentine’s Day Gift ideas that include some Eufora love…courtesy of Bridgette Segura and fashiondailymag.com
  • Salon Today – Today we are pleased to share the creative genius of a couple Eufora Salon Owners who shared their Wellness Arrival Rituals, and in turn got the immediate attention of Salon Today.
  • Beauty Launchpad – Launchpad Daily Digital included a feature on Eufora Live Your Art.
  • Beautynewsnyc – Beauty News NYC, tout the benefits of Moisture Intense Shampoo and Conditioner 
  • Beauty Launchpad – Kudos go out to Eufora’s Color Dev. Manager! Today the Eufora Hollywood Blonde is top story in Launchpad e-blast.

Colorproof

Fresh start to the new year! https://colorproof.com/blogs/news/fresh-start-to-the-new-year

Unite

What does the press say about Unite? https://unitehair.com/pages/in-the-press

Leaf and Flower

Find great social media assets https://www.leafandflower.com/hub/lnf/social-media-assets/

K18

ELLE Future Beauty Award

Education Updates

Visit our Education and Events page for the latest news!

Have your own online store!

Salon Service Group’s brand-new service was born at the height of the pandemic. What started as a program for stylists to earn revenue during the shutdown, is now SSG Direct. This turnkey, customizable platform is the next step in salon retail revenue. We sat down with Robyn Coulter, Sales Director, and Avery Stanley, Salon Consultant, to find out more about this service. 

SSG Direct is an easy, online service to sell your salon’s retail. You sign up and tell us which Salon Service Group brands to include, and we do the heavy lifting. Robyn explains it best: “We do everything: website design, inventory management, direct shipping, and marketing support are all bundled into this new service offering!” You can kick back, and your personalized website brings in revenue for you! 

Avery pointed out SSG Direct’s multiple perks, “Salons can offer multiple brands from SSG. But it’s not taking away from their in-salon portfolio; it’s in addition to. It’s creating a convenient opportunity for salon guests to give them an option to buy outside of the salon.” She also mentioned that guests may not have it in their beauty budget to purchase take home products at the time of service. SSG Direct gives guests a way to purchase at home, on their own time. 

Prior to launch, we tested SSG Direct with a group of salons. One of our pilot salons, Novak Salon in Fort Worth, Texas told us how this service helped them, “Before when I was having to manually ship product orders it cost me countless time, hours, and definitely money. It has been so easy and seamless that even for the busiest salon owners this would be an incredible solution to make more money from the sales you have been losing from ecommerce.” 

After your online store is live, we have free marketing pieces to help promote it at marketing.salonservicegroup.com. You can choose from 4 different promotional looks, so you can have consistency across in-salon signage and social media posts. We’ve also included a marketing launch plan for salons who enroll. Robyn gave us more details, “It’s going to walk them through when to send out the first email introducing the program to their customers, to when they should post on social media. It’s literally going to walk them through a beautiful launch of this new service.” 

If you’re interested in SSG Direct, talk to your Salon Consultant or go to direct.

15 Looks from Alfaparf to Spark Some Inspiration

Read the article here

communicating to your clients about hair wellness

Read the article here

03-02-2021

Featured news from our brands

Eufora

  • Salon Evo – Please join us in congratulating Dana Caschetta for yet another NAHA finalist nomination. 
  • Fashion Daily Mag – 10 cute Valentine’s Day Gift ideas that include some Eufora love…courtesy of Bridgette Segura and fashiondailymag.com
  • Salon Today – Today we are pleased to share the creative genius of a couple Eufora Salon Owners who shared their Wellness Arrival Rituals, and in turn got the immediate attention of Salon Today.
  • Beauty Launchpad – Launchpad Daily Digital included a feature on Eufora Live Your Art.
  • Beautynewsnyc – Beauty News NYC, tout the benefits of Moisture Intense Shampoo and Conditioner 
  • Beauty Launchpad – Kudos go out to Eufora’s Color Dev. Manager! Today the Eufora Hollywood Blonde is top story in Launchpad e-blast.

Colorproof

Fresh start to the new year! https://colorproof.com/blogs/news/fresh-start-to-the-new-year

Unite

What does the press say about Unite? https://unitehair.com/pages/in-the-press

Leaf and Flower

Find great social media assets https://www.leafandflower.com/hub/lnf/social-media-assets/

K18

ELLE Future Beauty Award

Education Updates

Visit our Education and Events page for the latest news!

Have your own online store!

Salon Service Group’s brand-new service was born at the height of the pandemic. What started as a program for stylists to earn revenue during the shutdown, is now SSG Direct. This turnkey, customizable platform is the next step in salon retail revenue. We sat down with Robyn Coulter, Sales Director, and Avery Stanley, Salon Consultant, to find out more about this service. 

SSG Direct is an easy, online service to sell your salon’s retail. You sign up and tell us which Salon Service Group brands to include, and we do the heavy lifting. Robyn explains it best: “We do everything: website design, inventory management, direct shipping, and marketing support are all bundled into this new service offering!” You can kick back, and your personalized website brings in revenue for you! 

Avery pointed out SSG Direct’s multiple perks, “Salons can offer multiple brands from SSG. But it’s not taking away from their in-salon portfolio; it’s in addition to. It’s creating a convenient opportunity for salon guests to give them an option to buy outside of the salon.” She also mentioned that guests may not have it in their beauty budget to purchase take home products at the time of service. SSG Direct gives guests a way to purchase at home, on their own time. 

Prior to launch, we tested SSG Direct with a group of salons. One of our pilot salons, Novak Salon in Fort Worth, Texas told us how this service helped them, “Before when I was having to manually ship product orders it cost me countless time, hours, and definitely money. It has been so easy and seamless that even for the busiest salon owners this would be an incredible solution to make more money from the sales you have been losing from ecommerce.” 

After your online store is live, we have free marketing pieces to help promote it at marketing.salonservicegroup.com. You can choose from 4 different promotional looks, so you can have consistency across in-salon signage and social media posts. We’ve also included a marketing launch plan for salons who enroll. Robyn gave us more details, “It’s going to walk them through when to send out the first email introducing the program to their customers, to when they should post on social media. It’s literally going to walk them through a beautiful launch of this new service.” 

If you’re interested in SSG Direct, talk to your Salon Consultant or go to direct.

15 Looks from Alfaparf to Spark Some Inspiration

Read the article here

communicating to your clients about hair wellness

Read the article here